PowerBlock vs. Network
In its weekend 11:00 am – 1:00 pm EST time slots, PowerBlock delivers more Total Viewers and more Males 18-49 than many male-oriented networks.
Total Weekend Viewers
Total Weekend Male 18-49 Viewers
| POWERBLOCK SHOWS CUME | OTHER NETWORKS AVERAGE | POWERBLOCK ADVANTAGE | |
|---|---|---|---|
| *Source: Nielsen Cable Index January 15/16 2011 (CUME) | |||
| Total Viewers | 5,426,000 | 1,709,515 | +317% |
| Males 18-49 | 2,063,000 | 520,143 | +397% |
PowerBlock vs. Other Shows
Compared to the average weekend viewership of other how-to shows, PowerBlock shows deliver over three times more total weekend viewers and Male 18-49 viewers.
Total Weekend Viewers
Total Weekend Male 18-49 Viewers
| POWERBLOCK SHOWS AVERAGE | OTHER NETWORKS AVERAGE | POWERBLOCK ADVANTAGE AVERAGE | |
|---|---|---|---|
| *Typical Audience Averages Source: Nielsen Cable Index January 15/16, 2011 |
|||
| Total Viewers | 678,000 | 218,221 | +311% |
| Males 18-49 | 258,000 | 81,080 | +318% |
“Hot Rod Television” is a trademark of Source Interlink Media, LLC. Show produced by BCII under license from Source Interlink Magazines, LLC. “Truck U” and “Two Guys Garage” are registered trademarks of Brenton Productions, Inc. “Stacey David’s Gearz” is a registered trademark of Stacey David. Show produced by Rattletrap Productions, Inc. “Chop, Cut, Rebuild” is a trademark of WAS Productions, Inc. Trademarks are used for reference purposes only.
